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Issue 295 - 29th October 2008
This Week's Top Stories
 
  • ECMOD360 Virtual Exhibition goes live
  • Shop Direct Group to lay off call centre workers
  • Direct sales at 4imprint on the rise
  • My-wardrobe introduces loyalty scheme
  • Rapid Racking gets packing
  • Woolies lenders call in Deloitte
  • Ballerina Bussell launches ecommerce site
  • Argos slammed for “wicked” credit-card APR
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  • - Data Account Manager
    - Direct Marketing Manager
    - E-Commerce Manager
     
     
     
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    Stories in Full **Submit a News Story**

    ECMOD360 Virtual Exhibition goes live

    A new virtual extension to the live ECMOD Show has been launched. www.ecmod360.co.uk is now open to visitors for a full 365 days a year. Yours when are looking for quality suppliers. Yours when you need up to the minute information and yours to keep you in touch with all the latest developments in the catalogue and home shopping sector.

    Catch up with our ECMOD2008 exhibitors right here. Reacquaint yourself with the companies you met in person at ECMOD and keep track of all their latest news. And if you didn't manage to get to the show then take a virtual tour of ECMOD's Halls and Zones to find the very best in solutions and services.

    If you would like to be part of this virtual exhibition or to find out more about sponsorship opportunities contact the ECMOD Team on 01271 866112.

     

    Shop Direct Group to lay off call centre workers

    Littlewoods parent company Shop Direct Group plans to make anywhere from 280 to 400 call centre employees redundant, according to reports, though at least some of the workers will be offered the opportunity to retrain for different positions or work different shifts. The news follows a recent announcement from the home shopping company that it would shed 100 management roles but create a number of new positions. The moves are part of Shop Direct’s continued restructuring to support its “ongoing transformation from a catalogue to an online business,” according to a statement. The web now accounts for more than 50 percent of the company’s sales.

     

    Direct sales at 4imprint on the rise

    Third-quarter direct marketing sales at 4imprint Group rose 30 percent, to £25.6 million for the three months ended 27th September. For the first nine months of 2008, direct sales were £68.6 million, up 24 percent from the comparable period of last year. Total sales for the company, which manufactures and distributes promotional products, were £120.5 million for the nine months ended 27th September, up 15 percent from the first nine months of 2007.

     

    My-wardrobe introduces loyalty scheme

    In a nod to the economic pinch, high-end fashion etailer My-wardrobe.com has launched a loyalty-card programme. Members receive a £20 voucher for every 500 points they earn. My-wardrobe.com will also be adding menswear to its offering in January.

     

    Rapid Racking gets packing

    Rapid Racking, a cataloguer of industrial and office shelving and storage products, has launched a spin-off website, Rapidpacking.com. As its name suggests, the new site sells boxes, envelopes, tape and other packaging materials.

     

    Woolies lenders call in Deloitte

    Woolworths’ new chief executive, Steve Johnson, has promised to reveal his strategy for the business after Christmas. But amid whispers that the retailer might not survive the holiday, two of its largest lenders, GMAC and Bank of Ireland, have called in restructuring firm Deloitte to assess its business plan and stock position.

     

    Ballerina Bussell launches ecommerce site

    Darcey Bussell Direct, a website selling dancewear and fancy dress designed in conjunction with retired ballerina Darcey Bussell, has debuted. Products range from a pink feathered wand for £4.95 to a sequinned tutu for £49.95.

     

    Argos slammed for “wicked” credit-card APR

    “Wicked”: That’s how Liberal Democrat shadow chancellor Vince Cable described a credit card for use at Argos that charges an APR of up to 222.7 percent. Provident Financial, which offers the Easy Shop Card in a tie-up with Argos, countered by saying that the APR figure was misleading, as Easy Shop is a prepay card rather than a long-term loan. An Argos spokesperson, meanwhile, told The Independent, “We are not involved in offering the credit facilities, determining credit worthiness or setting interest rates for the card. Nor do we manage any marketing or promotion of the card. The Easy Shop card is not promoted on the Argos website or in any other Argos marketing materials as it is a Provident product.”

     
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    This week's Jobs   Submit a Job
    Situations Vacant Rates

    Data Account Manager

    More2

    Integrated Direct Marketing Agency, more2 is expanding due to recent client wins. The Data Account Manager will join a team working with some of the UK’s leading brands including Abel and Cole, Smythson, The White Company, Charles Tyrwhitt, GLTC to name a few.

    The successful candidate will need at least 5 years marketing experience either client or agency side. Highly numerate, ambitious and with extensive knowledge in the Direct Mail and Email marketing arena this is an opportunity to join one of the fast growing agencies in the UK.

    Please email your CV with current salary details to Anne@more2.com

     

    Direct Marketing Manager

    Based in London

    Competitive salary dependent upon experience
    Baker Ross

    Baker Ross is a long established successful mail order/ecommerce company selling educational toys, arts and crafts to the education sector. In 2001 the company launched the Yellow Moon brand selling to parent organisations and direct to consumers, with a proposition allowing parents to earn money for their school or a designated charity. The company has now reached a position where we want to significantly increase our growth, and are looking for an experienced team to make this happen.

    We are looking for someone who can take the customer recruitment and retention campaigns to a new level. You will be responsible for designing, implementing and evaluating a substantial calendar of direct marketing campaigns that will help attract new customers, as well as tempt the existing customers into placing more orders. You will also be responsible for the production of multi-product catalogues, improving catalogue performance and streamlining of the catalogue production processes.

    Candidates must have extensive direct marketing experience preferably from a mail order background combined with a thorough understanding of the catalogue production.

    To apply email your full CV to recruitment@bakerross.co.uk quoting ‘Direct Marketing Manager’.

     

    E-Commerce Manager

    Based in London

    Competitive salary dependent upon experience
    Baker Ross

    Baker Ross is a long established successful mail order/ecommerce company selling educational toys, arts and crafts to the education sector. In 2001 the company launched the Yellow Moon brand selling to parent organisations and direct to consumers, with a proposition allowing parents to earn money for their school or a designated charity. The company has now reached a position where we want to significantly increase our growth, and are looking for an experienced team to make this happen.

    This is a brilliant opportunity for a seasoned e-commerce marketer to develop and implement web marketing plans to further progress online strategy and push online profits. You will be responsible for all planning and implementation of online marketing activity within budget. You will work to continuously improve site content, promotions, presentations and features and you will work to meet targets of traffic, conversion, sales and spend using analytic and tracking.

    You will have proven experience in managing online marketing for consumer e-commerce sites and will have an exceptional appreciation for all online techniques including SEO, PPC, affiliates, banners, email marketing, online best practice and usability and functionality concepts.

    To apply email your full CV to recruitment@bakerross.co.uk quoting ‘E-Commerce Manager’.


    ECMOD



    This week's Jobs    

    Talent Shop   Submit your details
     

    Merchandise and Marketing specialist

    Seeking projects small or large, short or long term, permanent or interim with start-ups or well established mail order/internet companies. Experienced at product sourcing/development in most categories with a record of successful selections. Accustomed to managing direct marketing campaigns, production of catalogues, print and media buying, web site, off-the-page and two-part advertising, development and implementation of mailing and insert programmes.

    For more information email Karen@ecmod.com

     

    Consultancy/interim management/non-exec directorship

    General Manager with an extensive multi-channel marketing and sales track record in large and small companies, available for long and short term assignments including management recruitment, SME sales development, international expansion.

    For more information email Karen@ecmod.com


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